Page 18 - kappbook2020

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',' · .. · n/ irotjli,st football,p'lay~.r~; · ..
·:· '·.• .. ,; _u to'. Ylh(? )oe Kapp was as a player --~
'·hf a1J~:Why:'his:·1eadership lessons are good for:all ofu~.
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ON RPJERA; CAROLINA PANTHERS ' HEA~ COACH

• , . , , pp: .iThe ,iough~st chica~o'shares the recipe for toughness and l~adership .
':.Jrom r q1:Jarterback who played the game like a ·Iineback~r, y.con orgullo latino. I've never
····<, _:,._ ,. :acros~ •a man with more passion and love for the_ game of football. Viva Joe Kapp!"

-KIKO ALONSO, NEW ORLEANS SAINTS LINEBACKER

"Joe Kapp was the leader the fans thought he was: tough and fearless, focused on_
· the team, believing in the 'forty for sixty' mantra that he made famous."
--, JIM MARSHALL, MINNESOTA VIKINGS 1961-79 TEAM CAPTAIN

40 FOR 60 FOREVER

In 1969, the Minnesota Vikings were having a moment. On and off the turf of the old
·- Metropolitan Stadium, the Purple People Eaters reigned supreme. At the center of it
all was unconventional quarterback Joe Kapp.
Kapp joined the Vikings with the tenacity to succeed. With the motto "forty for
sixty," he inspired the team's forty players to give it their all every minute, every game. ·
Kapp helped mold the Vikings into a winning team, scoring the 1969 NFL Champions
'title and blazing their way to their first Super Bowl appearance.
Later that year, Sports Illustrated featured Kapp on its cover, dubbing him the
"Toughest Chicano" for his Hispanic pride and ferocious style of play.
Joe Kapp, "The Toughest Chicano" honors the life, leadership, and legacy of one
of history's toughest football players. Inside, you'll find a behind-the-scenes look at
pivotal moments in football history, how the famous Play came to be, Kapp's:pvyn
·' game-by-game analysis of the 1969 season, memoirs about his early life and success,.
ful coaching career, and memories on the set of iconic sports films such as The _Longest .
Yard. As a player, coach, and father, Joe Kapp's legacy shows that every player counts -
if they give their all, every minute, every game.

;<P.ro,ceeds go to the Joe Kapp & Family Scholarship for first-time Latinx students"att/
. )irgc· Berkeley. Donate at ucbclaa.org. •'
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US $25.00 I CAN $35.00 \· ; ..
I SBN-13: 978-1-63489-289-6
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78 1 634 89 2 896