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fast enough. Then a muleskinner named Ed lions in the South and Midwest. These cars are Fortunately, the spirit of Stiles and Perry and
Stiles figured out a way to handle twenty mules available to customers with an emergency at men like them is still with us. Even though we can
on a single lead Next, J. W. S. Perry designed no extra cost. We can get them rolling in a boast the largest borate production capacity in
mighty wagons that could carry ten tons of ore matter of hours, cutting four to five days or the world. we haven't let size slow us down al all.
mule team was born. Ever more from normal transit time. We11 go on inventing better *EN~
A5 a further backup, we have IDinois and ways to take care of borate 4111!:"•
New Jeney warehouses for our complete pro- customers.Especially {J';, ,
0
duct line. Stored in a variety of containers, vea_ 1172[mORAX11'12
supplies can be drawn on for emergency
ents of carload or 1_..than,arload hon 411 ,,. .. _. ..... ,., ----
Aller 100 years4t we4tre still scratching the surlace.
A preview of U.S. Borax Marketing department's advertisements which will appear in 1972.
When we got ourstart back and very expensive considering the small amount where we are today. From our open pit mine at ly, there's a lot more where your last load came
in 1872, mining borates of product that could be extracted from the low- Boron we take the high-grade ore to feed the from. Enough to keep us digging for a long,
was literally a matter of grade surface ores. largest borate production facilities in the world. long time.
scratching the surface. An Our customers were the same then as now. When we scratch the earth now, we do it in Just because we've been around for 100 years
early photographer snap- They insisted on a high quality, uniform prod- 16-cubic-yard bites. That's what's going on in doesn't mean we're getting l\'fENJb _
the small picture up there on the left. Then we
... .,. ped these laborers gather- uct delivered where and when it was needed at start the ore on its way to our refinery in ~):ea;:;:;~OOOr:;~~S. v~ -~<
-.· ing borate crust on the a realistic price. So we began the search for
• desert floor in 1885. In more productive borate deposits and better special 100-ton electric trucks. this is just the first 11'72 [mORAX 1172
those days, refining proc- mining methods. From this single source we refine more forms century we'll celebrate ...,..,.,..,,,-".,."'"""' ....
esses were complicated Over the decades 1 that search brought us to of borates than any other company. Fortunate- The best is yet to come. A .. Ewan of THE uz c;aour
Alter 100 yr.ars4t unfre still inventing laster ways to deliver.